In this course:

This course aims to equip relief veterinarians and technicians with the tools and strategies to create a strong professional presence in person and online. If you’re just starting out or a seasoned reliefer, and whether you prefer only word-of-mouth contacts or plan to be the next Instagram relief veterinary influencer, marketing YOURSELF is essential to booking more shifts…at the RIGHT practices. Learn to showcase your strengths and what makes you stand out from the crowd, and where you can market yourself across print, email, web or social media channels.

  • Learn the must-have components of a basic professional presence from email to photos to your introductory email wording

  • How to establish consistent, effective messaging that connects with not just any practice, but the RIGHT practice for your next relief shift

  • What digital channels you could (or should) be using

  • How to market and connect with your local veterinary community (without a website or social media)

Course curriculum

    1. Marketing Yourself as a Relief Veterinary Professional

    2. Marketing Yourself as a Relief Veterinary Professional- Quiz

    1. Resources for Relief Vet Marketing

    2. Marketing Yourself as a Relief Veterinary Professional Presentation Slides

About this course

  • Free
  • 4 lessons
  • 1 hour of video content
This course is brought to you by Relief Rover with the expert advice of Dr. Caitlin DeWilde, founder of The Social DVM, a consulting firm devoted to helping veterinary professionals learn how to manage and grow their social media, online reputation and marketing strategies.
Learn More About The Social DVM

Instructor

Caitlin DeWilde

DVM

Dr. Caitlin DeWilde is the founder of The Social DVM, a consulting firm devoted to helping veterinary professionals learn how to manage and grow their social media, online reputation and marketing strategies. Working with large industry groups and individual practices alike, Caitlin and her team are passionate about translating the “geek speak” to “veterinary speak,” and helping vets reach more clients and pets. Caitlin is a graduate of the University of Illinois College of Veterinary Medicine and a recipient of their Outstanding Young Alumni Award, and also an alum of the AVMA’s Future Leaders Program. She served as medical director for a large AAHA/Fear Free/Cat-Friendly certified hospital in St. Louis before stepping back to focus on her marketing passion. Today, she divides her time between practice, consulting, and writing. She is the author of a new book, “Social Media and Marketing for Veterinary Professionals,” and a columnist for Today’s Veterinary Business.